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WBDC’s newest and most comprehensive training program for people learning to work on their business plan whether they are startup or emerging businesses.

"I completed WBDC's business planning course and am so glad that I did. I now feel like I have the foundation that I needed to pursue my business dream. I still have some more research to do, but without taking this class, I wouldn’t have the confidence in myself and the knowledge of the necessary steps to pursue starting my business.  Thank you for the opportunity to work with and learn from knowledgeable women in the business world." - Tamara Ketchian, Graduate

Gain a comprehensive understanding of business building fundamentals and emerge from this class with a solid blueprint firmly in hand.


Give your business concept the advantage of a well thought out plan.  This 12-session course is taught by industry experts in a dynamic peer-to-peer environment and is supported by an interactive, online tool to guide you every step of the way.  These courses are led by Janet Siegenthaler and Carol Cheswick.


Topics Include:

  • Business Basics
  • Marketing Plan
  • Business Types/Legal Entities
  • Basic Financials
  • Hands on Business Plan Development
  • Promoting Your Business in the Digital World
  • Cash & Getting Financed
  • Business Plan Pitch Practice
  • Financial Forecasting
  • Social Media Analysis
  • Business Advisory Networking
  • Next Steps


Downloadable Application Materials:



Program Fee: $300


Reduced-fee scholarships available to those who qualify based on income guidelines.


Contact Megan Wormser for additional information 203-353-1750 or



  • Thursday, September 28, 2017
  • Thursday, October 05, 2017
  • Thursday, October 12, 2017
  • Thursday, October 19, 2017
  • Thursday, October 26, 2017
  • Wednesday, November 01, 2017
  • Thursday, November 09, 2017
  • Thursday, November 16, 2017
  • Thursday, November 30, 2017
  • Thursday, December 07, 2017


6:00 PM - 9:00 PM




184 Bedford Street, Suite 201


*Two additional sessions via pre-recorded webinar
WBDC - Serving Connecticut
Made possible through grants from the U.S. SBA / Office of Women's Business Ownership,
Federal, State, Municipal, Corporate and Private Contributors.

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